Method
English briefs from Japanese primary sources
Hapito is a reading and synthesis service. Not an “AI summary of the Japanese internet.” A named-competitor brief with citations you can open.
Source stack
| Source | What we take from it |
|---|---|
| 決算説明資料 / earnings decks | Roadmap language, segment chase, ARPU or customer counts when stated |
| 有価証券報告書 | Segment revenue, disclosed risks, competitive framing |
| PR TIMES | Launches, partnerships, pricing announcements |
| ITreview / BOXIL | Buyer praise and complaint themes, review volume as a signal |
| Competitor pricing pages | List prices, packaging, initial fees, seat models |
| Japanese comparison roundups | How the category is framed for domestic buyers |
Quality rules
- Named competitors only when verified against a live corporate, ITreview, or BOXIL page. Wrong rivals destroy trust.
- Quotes carry both Japanese and English when a review or filing line carries the argument.
- Every section has URLs. If we cannot source it, it does not appear as fact.
- One recommended action, not a twelve-item strategy deck.
- Distributor reports are one input, not the brief. Primary sources come first.
What we deliberately exclude
- Generic Japan market-entry education (entity form, nemawashi primers) unless it changes a competitive move this month
- Localization QA or copy rewriting
- Unverified headcount, funding stage, or competitor claims
- English G2/Capterra as a substitute for Japanese buyer evidence
Cadence
Default is monthly. Twice-monthly is available if you need it. Each brief covers the competitors you name (typically two to four) plus category movement that affects them.
Not just translation.
Anyone with an LLM can translate a page. What compounds is category memory: which rivals matter, which reviewers are credible, and how Japanese buyers frame the choice.